The major point of chapter 2, "The Rise of the Adonis Complex," is that fatness and body image issues are not only feminine issues. The visual depiction of males who are or are not taking steroids, the pictures of action toys, and changes in Playgirl centerfolds speak volumes. Although recent magazine advertisements are more likely to feature male bodies with minimal clothing, the implication that this ideal began around 1960 is problematic in view of the history of male body image as revealed in what we know about Sparta, the Roman Empire, the Renaissance (the statue of David is actually more like Adonis in the book’s concept than Adonis), and, as recently as 1900, Theodore Roosevelt’s promotion of masculine muscular development. Historically, the male ideal revealed a more global view of masculinity than mere muscularity (1–5).